[00:23 - 00:29]Introduction

[00:00 - 00:10]Heart rate is higher than usual, might be getting sick

[03:28 - 03:37]Story about the speaker's dad who is a successful car salesman

[03:28 - 03:37]The dad's approach is to understand the customer and make them an offer that benefits both parties

[03:02 - 03:07]Comparing to other salespeople who use pushy and aggressive tactics

[05:48 - 05:56]Many students in the class did not see much improvement in their projects during the previous week

[06:28 - 06:39]Graphs were categorized into red (no improvement or drop), yellow (legitimate push), and green (big push)

[06:47 - 06:54]The speaker clarifies that graphs are only one signal and not to read into them too much

[05:48 - 05:56]50% of the students did not see any progress in their projects

[06:54 - 07:04]The lack of progress is not due to laziness but possibly due to ineffective selling techniques

[00:00 - 07:18]Introduction Heart rate is higher than usual, might be getting sick Story about the speaker's dad who is a successful car salesman The dad's approach is to understand the customer and make them an offer that benefits both parties Comparing to other salespeople who use pushy and aggressive tactics Many students in the class did not see much improvement in their projects during the previous week Graphs were categorized into red (no improvement or drop), yellow (legitimate push), and green (big push) The speaker clarifies that graphs are only one signal and not to read into them too much 50% of the students did not see any progress in their projects The lack of progress is not due to laziness but possibly due to ineffective selling techniques

[07:25 - 07:35]The speaker acknowledges the effort of the group and asks for honest thoughts about their progress.

[08:14 - 08:24]The speaker encourages the group to reflect on their personal management and time management.

[08:32 - 08:40]The speaker suggests that the group may have a selling problem rather than a problem with putting in effort.

[09:25 - 09:36]The speaker states that everyone's work will always feel unfinished and it is important to focus on personal improvement and selling.

[11:32 - 11:39]The speaker lists three strategies to improve selling: focus on selling over marketing, make the desired action clear, and utilize industry averages.

[12:02 - 12:13]The speaker emphasizes the importance of getting people to take action, rather than just building an audience.

[12:27 - 12:33]The speaker outlines a common marketing funnel and highlights the difficulty of getting people to take multiple actions.

[14:00 - 14:11]The speaker suggests focusing on the most important action, such as following on Spotify or creating an account on a website.

[14:12 - 14:20]The speaker emphasizes the importance of understanding industry average numbers in order to set realistic expectations.

[07:19 - 14:20]The speaker acknowledges the effort of the group and asks for honest thoughts about their progress. The speaker encourages the group to reflect on their personal management and time management. The speaker suggests that the group may have a selling problem rather than a problem with putting in effort. The speaker states that everyone's work will always feel unfinished and it is important to focus on personal improvement and selling. The speaker lists three strategies to improve selling: focus on selling over marketing, make the desired action clear, and utilize industry averages. The speaker emphasizes the importance of getting people to take action, rather than just building an audience. The speaker outlines a common marketing funnel and highlights the difficulty of getting people to take multiple actions. The speaker suggests focusing on the most important action, such as following on Spotify or creating an account on a website. The speaker emphasizes the importance of understanding industry average numbers in order to set realistic expectations.

[14:21 - 14:26]Industry average for build space is discussed

[15:04 - 15:20]Percentage breakdown of people likely to engage with Instagram reels and follow through with a CTA

[15:40 - 15:46]Reality of conversion rates and the need to send more people to see results

[18:40 - 18:47]Different solutions for reaching target audience directly, including using social media and creating relationships with moderators

[20:33 - 20:40]Examples of targeted marketing strategies, including targeting college students and small businesses

[21:11 - 21:17]Discussion of potential target audience, such as teachers, hacker houses, and retail stores

[14:21 - 21:28]Industry average for build space is discussed Percentage breakdown of people likely to engage with Instagram reels and follow through with a CTA Reality of conversion rates and the need to send more people to see results Different solutions for reaching target audience directly, including using social media and creating relationships with moderators Examples of targeted marketing strategies, including targeting college students and small businesses Discussion of potential target audience, such as teachers, hacker houses, and retail stores

[21:28 - 21:37]Speaker is a middle school teacher who loves teaching and is aware of the potential annoyance of students using devices in class.

[23:32 - 23:37]Discussion starts about marketing and selling a product called Chesky, with examples given of methods that could be more effective, such as approaching local chess clubs and tournaments.

[22:59 - 23:11]One suggestion is to reach out to popular chess streamers on social media and offer them money to promote Chesky.

[22:52 - 22:59]Other ideas include hosting a chess tournament and targeting beginner and novice players.

[24:31 - 24:42]Speaker emphasizes the importance of optimizing "facetime" or direct interaction with potential customers in the early stages of selling a product.

[23:46 - 23:51]Discussion shifts to influencer marketing and the possibility of partnering with organizations or clubs related to the product.

[26:37 - 26:46]Emphasis is placed on finding high-value, low-effort activities to promote the product.

[27:24 - 27:31]Speaker mentions that eventually, current strategies will stop being effective and new methods will need to be discovered.

[24:43 - 24:54]Another effective strategy discussed is having one-on-one conversations with potential customers to engage them and make the product more appealing.

[21:28 - 28:34]Speaker is a middle school teacher who loves teaching and is aware of the potential annoyance of students using devices in class. Discussion starts about marketing and selling a product called Chesky, with examples given of methods that could be more effective, such as approaching local chess clubs and tournaments. One suggestion is to reach out to popular chess streamers on social media and offer them money to promote Chesky. Other ideas include hosting a chess tournament and targeting beginner and novice players. Speaker emphasizes the importance of optimizing "facetime" or direct interaction with potential customers in the early stages of selling a product. Discussion shifts to influencer marketing and the possibility of partnering with organizations or clubs related to the product. Emphasis is placed on finding high-value, low-effort activities to promote the product. Speaker mentions that eventually, current strategies will stop being effective and new methods will need to be discovered. Another effective strategy discussed is having one-on-one conversations with potential customers to engage them and make the product more appealing.

[28:44 - 28:51]The listener's work and communication style is interesting and appealing to others

[28:44 - 28:51]The individual is seen as unique and genuinely passionate about their work

[28:59 - 29:10]The speaker shares a personal example of gaining a customer through one-on-one interaction and personalized services

[30:20 - 30:26]The individual lacks a large library of content or expertise but has their personality to offer

[29:22 - 29:27]They engage in regular one-on-one conversations with customers to create tailored learning exercises

[31:05 - 31:15]The individual emphasizes the importance of providing attention and support to potential customers

[32:36 - 32:46]The individual encourages creators to focus on connecting with others and learning about their lives

[34:41 - 34:46]The speaker encourages a strategy based on personal connection rather than traditional networking

[35:36 - 35:42]Examples are given of how this strategy can be applied, such as offering personalized shopping assistance through a tool

[35:24 - 35:36]The speaker suggests using a calendar link for individuals to book a call for personalized support in shopping

[32:02 - 32:09]The focus should be on providing what the customer wants and needs, rather than focusing solely on sales

[35:36 - 35:42]Offering personalized and human assistance using the individual's tool can be seen as a unique and effective approach.

[28:35 - 35:55]The listener's work and communication style is interesting and appealing to others The individual is seen as unique and genuinely passionate about their work The speaker shares a personal example of gaining a customer through one-on-one interaction and personalized services The individual lacks a large library of content or expertise but has their personality to offer They engage in regular one-on-one conversations with customers to create tailored learning exercises The individual emphasizes the importance of providing attention and support to potential customers The individual encourages creators to focus on connecting with others and learning about their lives The speaker encourages a strategy based on personal connection rather than traditional networking Examples are given of how this strategy can be applied, such as offering personalized shopping assistance through a tool The speaker suggests using a calendar link for individuals to book a call for personalized support in shopping The focus should be on providing what the customer wants and needs, rather than focusing solely on sales Offering personalized and human assistance using the individual's tool can be seen as a unique and effective approach.

[36:13 - 36:23]The speaker suggests a potential strategy for increasing sales by offering one-on-one conversations with buyers on the website.

[36:24 - 36:36]This strategy is relevant to the speaker's conversation with Niyat about her diabetes assistant product.

[39:40 - 39:53]The speaker shares an example from their own experience in trying to sell a product, highlighting the importance of picking the easiest people to sell to.

[41:57 - 42:03]They suggest that focusing on selling to students and schools was a mistake, and that it would have been more effective to target people tutoring 12-year-olds in programming.

[42:32 - 42:42]The speaker emphasizes the need for individuals to learn from their own experiences and not rely solely on advice from others.

[42:32 - 42:42]They conclude by mentioning that it can be hard to shift one's mindset despite receiving advice, but ultimately, one must learn from their own experiences.

[35:56 - 42:42]The speaker suggests a potential strategy for increasing sales by offering one-on-one conversations with buyers on the website. This strategy is relevant to the speaker's conversation with Niyat about her diabetes assistant product. The speaker shares an example from their own experience in trying to sell a product, highlighting the importance of picking the easiest people to sell to. They suggest that focusing on selling to students and schools was a mistake, and that it would have been more effective to target people tutoring 12-year-olds in programming. The speaker emphasizes the need for individuals to learn from their own experiences and not rely solely on advice from others. They conclude by mentioning that it can be hard to shift one's mindset despite receiving advice, but ultimately, one must learn from their own experiences.

[42:42 - 42:52]Speaker is addressing a group of people and mentions that they were stubborn but now seem to be ok

[42:59 - 43:04]Suggests that people can make it easier for themselves by changing their target audience

[43:38 - 43:43]Example of selling clothing to companies and how it may or may not have been successful

[45:47 - 45:59]Emphasizes the importance of being flexible and adjusting who you sell to

[44:09 - 44:17]Speaker offers to answer any questions and mentions Bonnie's customer and their strategy

[44:59 - 45:05]Gives advice not to get "married" to a specific target audience or strategy

[45:13 - 45:19]Uses an example of selling to medical students and suggests trying to sell to someone else

[47:04 - 47:12]Encourages group to not be like the "lottery guy" and to have a more direct sales strategy

[48:01 - 48:07]Offers to help via email and encourages group to continue reaching out for one-on-ones

[48:39 - 48:47]Reminds group to focus on their inputs and not just the output of one graph

[49:07 - 49:15]Speaker asks if there are any questions but there are none.

[42:42 - 49:15]Speaker is addressing a group of people and mentions that they were stubborn but now seem to be ok Suggests that people can make it easier for themselves by changing their target audience Example of selling clothing to companies and how it may or may not have been successful Emphasizes the importance of being flexible and adjusting who you sell to Speaker offers to answer any questions and mentions Bonnie's customer and their strategy Gives advice not to get "married" to a specific target audience or strategy Uses an example of selling to medical students and suggests trying to sell to someone else Encourages group to not be like the "lottery guy" and to have a more direct sales strategy Offers to help via email and encourages group to continue reaching out for one-on-ones Reminds group to focus on their inputs and not just the output of one graph Speaker asks if there are any questions but there are none.